Motorola in Trouble |
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Motorola's Second Quarter Disappointment Contd...The products that followed the Razr had been lackluster, and competitors had been quick to copy the Razr's best feature - its sleekness - in their own phones. In late 2006, Motorola cut the prices of its phones in a bid to increase sales and market share, but this only led to an erosion in margins and lower profitability for the company.
BackgroundMotorola was set up in 1928 by brothers Paul and Joseph Galvin. The company was originally incorporated as the Galvin Manufacturing Corporation (GMC), and was headquartered in Chicago. GMC's first product was a 'battery eliminator', which allowed radios to operate on standard household electric current instead of batteries.
12] 'Ola' was a popular suffix at that time adopted by manufacturers of audio equipment like phonograms and radios. The word Motorola combined Motor (as in motorcar) with Ola (implying sound). The name therefore, stood for 'sound in motion'.
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